DealerFire Presented with a “Top Rated” Award for Dealer Satisfaction in Website Category

DealerFire, a custom automotive website provider and digital marketing firm based in Oshkosh, WI is excited to announce they recently were the recipient of “Top Rated” Website Provider award in the third annual DrivingSales Dealer Satisfaction Awards, presented in conjunction with the 2012 National Automobile Dealers Association (NADA) Convention and Expo.

Owner and Founder Eric Hoopman was present to accept the award.  ”Achieving this level of satisfaction from our customers and earning this award is very much attributable to our strong Midwestern, hometown values.  I think it shows day in and day out within the support from the DealerFire team, we love what we do and we have a lot of fun doing it. It’s a great mix for an exceptional customer experience,” said Hoopman.

For over ten years, DealerFire has been working side by side with dealerships, successfully assisting them as they grow and expand their digital presence.  The distinction they create in the industry with their custom automotive websites and digital marketing strategies keeps them, and their clients, performing as leaders.

The DrivingSales Dealer Satisfaction Awards measure dealer satisfaction by allowing dealers to rate and review their vendors at DrivingSales.com Vendor Ratings, the industry’s only neutral, comprehensive vendor rating forum featuring real-time peer reviews and honest competitor comparisons.  Only vendors who achieved top rankings in dealer satisfaction in each category, as determined by the thousands of auto dealers who are part of the DrivingSales.com community, received awards. The awards also incorporate the results of the 2011 Vendor Ratings survey, which was deployed to nearly 18,000 dealerships nationwide.

“We are proud to present a DrivingSales Dealer Satisfaction ‘Top Rated’ Website Award to DealerFire for achieving the most coveted accolade of all, the satisfaction of its dealer customers,” said DrivingSales CEO and Founder Jared Hamilton. “This award, based on the direct input of the dealer community, recognizes service providers like DealerFire who are leading the way in innovation, performance, and customer service. We congratulate DealerFire on their excellent results and for achieving the satisfaction of their dealer customers.”

“Our team is looking to 2012 with a tremendous amount of enthusiasm!  With a focused management team, sharpened internal processes and an exciting product release schedule in place, we feel well positioned to offer great value to our dealer customers and all of their digital marketing efforts.” said Hoopman

For more information about DealerFire’s award winning custom automotive websites and digital marketing, please visit www.dealerfire.com

DealerFire, a custom automotive website design company located in Oshkosh, WI is excited to announce an addition to their sales team.  Carl Bauer has recently joined the DealerFire team as the National Sales Director, a position perfect for his well-rounded automotive industry background.

An 18-year veteran of the industry, Bauer’s extensive knowledge in the automotive industry began in the Chicago area in the early 1990s and has extended from green pea to dealer principal.  During those years, Bauer worked tirelessly to move up the ranks in both advertising and dealership careers—marrying two essential experiences for success in the industry he loves.

“Carl saw the pieces of the puzzle that we already had in place and made the choice, with a lot of opportunities out there, to join our team. I think it’s a testament to the team we have in place and where we’re headed.” DealerFire owner and founder, Eric Hoopman said.

As an auto enthusiast, Bauer has a strong desire for consumer and vendor relationships to be transparent.  “I tell my dealers, do you want to be part of a company where you’re treated like a number or like you’re important to the company,” Bauer said.

Bauer, like DealerFire, feels that listening is extremely important to his customers and the sales process.  Bauer attributes his success in the industry to his ability to listen and offer solutions.

“True to the DealerFire MO, Carl is a real team player, helpful and humble.  He is a Wikipedia of automotive information.” Hoopman said.

Bauer will head a team of DealerFire sales representatives across the country, a challenge DealerFire executive vice president Brian Wagner is confident will be a successful endeavor for Bauer.

“Carl’s dynamic background and down-to-earth attitude is a natural fit for DealerFire.  Our customer service is one of the strongest differentiating qualities from our competition, and given Carl’s career, he’ll play a large role in fortifying our current position in the automotive digital marketing arena.  ” Wagner said.

Fourth Annual AWA ceremony shines light on Oshkosh, WI custom automotive website design firm

Oshkosh, WI — DealerFire, a custom automotive website design firm based in Oshkosh, WI is proud to announce Automotive Website Awards’ recognition of DealerFire as a leader in the automotive digital marketing industry with a Top Pinnacle award in Search Marketing and Mobile Website Platform. The fourth annual AWA ceremony took place at Caesar’s Palace in Las Vegas on Oct. 7.

The Automotive Website Awards recognizes leading and innovative services and products provided to automotive dealerships. The providers’ websites are extensively researched by PCG Digital Marketing and must meet a certain criteria in various facets related to each category. The study included over 50 website providers this year.

DealerFire has been recognized as one of the top providers, once again. This year, it came in the form of a Top Pinnacle award in Search Marketing, the highest recognition and Mobile Website Platform, a new category. Owner and founder Eric Hoopman accepted the awards for DealerFire.

“There are so many competitors in this space, and it’s such an honor to be consistently and nationally recognized with awards and industry buzz as an elite member on the very short “best of best” lists.” Hoopman said.

Search Marketing ranks high on many dealerships’ priority lists and both DealerFire and AWA recognize DealerFire’s customization can be seen from their SEO/SEM expertise to the pages on their websites. Today’s mobile technology is moving fast, and a dealership’s ability to market with mobile technology is important. DealerFire offers mobile websites, text marketing and an iPhone application for dealerships.

“Mobile technologies and marketing are a natural fit for our team. Fast paced, creative and exploratory – three challenges a small; tight knit development team operates very well with. We are very pleased with our accomplishments to date within this emerging technology and are honored to receive the AWA award for our industry leading efforts.” Hoopman said.

PCG Digital Marketing publishes their study, which spans across five different categories, and serves as an industry reference guide.

“Bringing home the awards to Oshkosh, WI is especially rewarding. A community rich in innovation and history, I’m extremely proud of our team for their efforts in establishing DealerFire as a key player in the digital marketing renaissance occurring right now in Wisconsin, across the US and abroad.” Hoopman said.

DealerFire Story: DealerFire was born out of the back of a Jeep Grand Cherokee Wagoneer on an Oshkosh, WI to San Jose, Costa Rica road trip. Since those humble beginnings, the company has claimed a spot as a leading provider of custom automotive website designs, leading mobile and digital marketing solutions and hometown customer service.

DealerFire shares city with the world’s largest air show

Hundreds of thousands of aviation enthusiasts descend upon Oshkosh, Wisconsin every July for EAA AirVenture 2011. AirVenture is the world’s largest aviation show, and year after year, attracts celebrities and aviation lovers from all corners of the world. For those at DearlerFire, it is something the company looks forward to each year. The city is buzzing with excitement and brings an opportunity to meet new people—or just reconnect.

The 2011 line up of shows and entertainment look nothing less than amazing. Bands will play: REO Speedwagon, Aaron Tippin and Gary Sinise & the Lt. Dan Band and celebrities will debut movies. A night time air show and fireworks show will cap the week-long events. The Rockwell Collins Night Air Show & Daher-Socata Fireworks show was a huge success last year, drawing tens of thousands.

AirVenture will surely keep your interest peaked for those who are into aviation, and even those who are not. With forums, workshops and the schedule of air shows, there won’t be one dull minute. There’s even a Blue Angels-themed Ford Mustang on auction! The list of incredible events is too much for us to list, but hey—check out AirVenture 2011’s website.

If you're going to AirVenture 2011, let us know. We’d love to meet up, grab dinner or show you our office. (Remember when we had a cube decorating contest?) We know all the best restaurants, fun spots and even where to hide from the crowds. Even when it’s not the hustle and bustle of EAA week Oshkosh is a great city with so much to do.

Being located in the Midwest puts DealerFire in an emerging technology epicenter—and we know a bit about technology. We’re the only automotive website firm that customizes for the client, we never rely on templates. We pride ourselves on giving our clients website optimization, customization and phenomenal digital marketing. If AirVenture 2011 is in your future, don’t forget to let us know, we’re always excited to share our hometown.