
{"id":830,"date":"2024-02-21T15:37:09","date_gmt":"2024-02-21T15:37:09","guid":{"rendered":"https:\/\/tt-blogs.dealerfire.com\/dealerfirecom\/?p=830"},"modified":"2024-02-21T15:42:28","modified_gmt":"2024-02-21T15:42:28","slug":"what-to-look-for-in-a-dealership-website-provider","status":"publish","type":"post","link":"https:\/\/www.dealerfire.com\/blog\/what-to-look-for-in-a-dealership-website-provider\/","title":{"rendered":"What to look for in a dealership website provider"},"content":{"rendered":"\n<h2><span data-contrast=\"auto\">Five important factors for any automotive dealership website<\/span><span data-ccp-props=\"{}\">&nbsp;<\/span><\/h2>\n\n\n\n<p><span data-contrast=\"auto\">Dealerships looking for a new website provider have many options. It\u2019s important to know what to look for in a dealership website provider. Keep reading to learn about five important factors for any automotive dealership website.<\/span><span data-ccp-props=\"{}\">&nbsp;<\/span><\/p>\n\n\n\n<!--more-->\n\n\n\n<hr class=\"wp-block-separator has-text-color has-background has-vivid-red-background-color has-vivid-red-color is-style-default\"\/>\n\n\n\n<div class=\"wp-block-buttons\">\n<div class=\"wp-block-button has-custom-width wp-block-button__width-50\"><a class=\"wp-block-button__link has-white-color has-black-background-color has-text-color has-background\" href=\"https:\/\/www.dealerfire.com\/responsive-automotive-websites\">Learn about our websites<\/a><\/div>\n\n\n\n<div class=\"wp-block-button has-custom-width wp-block-button__width-50\"><a class=\"wp-block-button__link has-white-color has-black-background-color has-text-color has-background\" href=\"https:\/\/www.dealerfire.com\/automotive-digital-marketing\">Learn about digital marketing<\/a><\/div>\n<\/div>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-background has-vivid-red-background-color has-vivid-red-color is-style-default\"\/>\n\n\n\n<h3><span data-contrast=\"auto\">Five things to look for when deciding on a website provider for your dealership:<\/span><span data-ccp-props=\"{}\">&nbsp;<\/span><\/h3>\n\n\n\n<p><span data-contrast=\"auto\">These five aspects of a website provider can make all the difference:<\/span><span data-ccp-props=\"{}\">&nbsp;<\/span><\/p>\n\n\n\n<ol><li data-leveltext=\"%1.\" data-font=\"\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:0,&quot;335559684&quot;:-1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769242&quot;:[65533,0,46],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;%1.&quot;,&quot;469777815&quot;:&quot;multilevel&quot;,&quot;469778510&quot;:&quot;default&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">Excellent customer service<\/span><\/b><span data-contrast=\"auto\"> makes or breaks a website provider.<\/span><span data-ccp-props=\"{}\">&nbsp;<\/span><\/li><li data-leveltext=\"%1.\" data-font=\"\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:0,&quot;335559684&quot;:-1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769242&quot;:[65533,0,46],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;%1.&quot;,&quot;469777815&quot;:&quot;multilevel&quot;,&quot;469778510&quot;:&quot;default&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">Responsive websites<\/span><\/b><span data-contrast=\"auto\"> are vital for a broad range of customers.<\/span><span data-ccp-props=\"{}\">&nbsp;<\/span><\/li><li data-leveltext=\"%1.\" data-font=\"\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:0,&quot;335559684&quot;:-1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769242&quot;:[65533,0,46],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;%1.&quot;,&quot;469777815&quot;:&quot;multilevel&quot;,&quot;469778510&quot;:&quot;default&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">On-page SEO<\/span><\/b><span data-contrast=\"auto\"> (Search Engine Optimization) draws in new drivers.<\/span><span data-ccp-props=\"{}\">&nbsp;<\/span><\/li><li data-leveltext=\"%1.\" data-font=\"\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:0,&quot;335559684&quot;:-1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769242&quot;:[65533,0,46],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;%1.&quot;,&quot;469777815&quot;:&quot;multilevel&quot;,&quot;469778510&quot;:&quot;default&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">Fast page loading<\/span><\/b><span data-contrast=\"auto\"> keeps customers engaged with the site.<\/span><span data-ccp-props=\"{}\">&nbsp;<\/span><\/li><li data-leveltext=\"%1.\" data-font=\"\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:0,&quot;335559684&quot;:-1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769242&quot;:[65533,0,46],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;%1.&quot;,&quot;469777815&quot;:&quot;multilevel&quot;,&quot;469778510&quot;:&quot;default&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">Evolving strategies<\/span><\/b><span data-contrast=\"auto\"> and new products help dealerships stay relevant.<\/span><span data-ccp-props=\"{}\">&nbsp;<\/span><\/li><\/ol>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"1024\" height=\"395\" src=\"https:\/\/cdn-ds.com\/blogs-media\/sites\/89\/2024\/02\/21153605\/E6-PhoneA5_B-1024x395.jpg\" alt=\"a person wearing a red shirt looking at a phone in their car\" class=\"wp-image-831\" srcset=\"https:\/\/cdn-ds.com\/blogs-media\/sites\/89\/2024\/02\/21153605\/E6-PhoneA5_B-1024x395.jpg 1024w, https:\/\/cdn-ds.com\/blogs-media\/sites\/89\/2024\/02\/21153605\/E6-PhoneA5_B-300x116.jpg 300w, https:\/\/cdn-ds.com\/blogs-media\/sites\/89\/2024\/02\/21153605\/E6-PhoneA5_B-768x296.jpg 768w, https:\/\/cdn-ds.com\/blogs-media\/sites\/89\/2024\/02\/21153605\/E6-PhoneA5_B.jpg 1038w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h3><span data-contrast=\"auto\">How do these five factors impact dealership online performance?<\/span><span data-ccp-props=\"{}\">&nbsp;<\/span><\/h3>\n\n\n\n<p><span data-contrast=\"auto\">Now, let\u2019s take a more detailed look at how customer service, website responsiveness, SEO, fast page loading, and new products can impact a dealership\u2019s online performance.<\/span><span data-ccp-props=\"{}\">&nbsp;<\/span><\/p>\n\n\n\n<ul><li><span data-contrast=\"auto\">Excellent customer service in the dealership world means the support team will respond quickly to any issues and help you find the resources you need. It means a seamless transition between providers and less stress for the team.\u00a0<\/span><\/li><li><span data-contrast=\"auto\"><strong><a href=\"https:\/\/www.dealerfire.com\/blog\/what-does-it-mean-for-a-dealership-website-to-be-fully-responsive\/\">Responsive websites<\/a><\/strong> look attractive across all device types. If you\u2019re looking at this on your phone, you\u2019ll appreciate how our site is optimized for your screen size. Customers on different device types might turn away from a non-responsive website.\u00a0<\/span><\/li><li><span data-contrast=\"auto\">On-page SEO is what draws new people to a website. Some website providers offer blog and landing page content optimized for search engines to help dealerships rank high on Google and other search engines.\u00a0<\/span><\/li><li><span data-contrast=\"auto\">Fast page loading reduces bounce rate and increases engagement with your site. Website providers should be able to demonstrate that they\u2019ve optimized their websites for fast loading.\u00a0<\/span><\/li><li><span data-contrast=\"auto\">Evolving strategies are necessary for the ever-changing online environment. Website providers should help dealerships strategize and offer new products regularly.\u00a0<\/span><\/li><\/ul>\n\n\n\n<h3><span data-contrast=\"auto\">DealerFire: providing fast, responsive, and engaging dealership websites<\/span><span data-ccp-props=\"{}\">&nbsp;<\/span><\/h3>\n\n\n\n<p><span data-contrast=\"auto\">DealerFire websites are always responsive with demonstrable fast loading times. We help our dealerships succeed by responding quickly to inquiries, providing on-page SEO, and evolving with the times. \u00a0<\/span><\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-background has-black-background-color has-black-color is-style-default\"\/>\n\n\n\n<div class=\"wp-block-buttons\">\n<div class=\"wp-block-button has-custom-width wp-block-button__width-50\"><a class=\"wp-block-button__link has-white-color has-vivid-red-background-color has-text-color has-background\" href=\"https:\/\/www.dealerfire.com\/blog\/how-dealerships-can-get-ahead-of-the-curve-with-online-marketing-for-evs\/\">Online marketing for EVs<\/a><\/div>\n\n\n\n<div class=\"wp-block-button has-custom-width wp-block-button__width-50\"><a class=\"wp-block-button__link has-white-color has-vivid-red-background-color has-text-color has-background\" href=\"https:\/\/www.dealerfire.com\/blog\/the-importance-of-highlighting-ev-inventory-on-your-website\/\">Importance of EV inventory<\/a><\/div>\n<\/div>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-background has-black-background-color has-black-color is-style-default\"\/>\n","protected":false},"excerpt":{"rendered":"<p>Five important factors for any automotive dealership website&nbsp; Dealerships looking for a new website provider have many options. It\u2019s important to know what to look for in a dealership website provider. Keep reading to learn about five important factors for any automotive dealership website.&nbsp;<\/p>\n","protected":false},"author":1,"featured_media":832,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[10],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v16.1.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<meta name=\"description\" content=\"What should we look for in a dealership website provider? 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