Innovation and cutting edge design - it's part of the Lexus philosophy. It's this philosophy that makes us a perfect partner for Lexus dealers, as we believe in craftsmanship and specific attention to detail. The car buying journey is different now - every online interaction is magnified. You must engage consumers with your website, and provide them with an easy path to purchase. With DealerFire, that's exactly what you get - our years of experience, award-winning technology, and the power to leverage the entire DealerSocket software platform.
One Experience - Every Device
It doesn't matter what device shoppers are using - they should be able to get the full experience. DealerFire provides a fully-responsive platform, meaning from desktop to handheld, shoppers are getting the exact same content. We've been developing responsive design longer than anyone else in automotive, and we've learned a few tricks along the way. Deliver the experience your customers have come to expect.