NISSAN Digital Certified Program

DealerFire's award-winning website and digital retail platforms are now Nissan certified!

Find out why we've won 10 straight AWA Pinnacle Platform Awards.

Start Something with DealerFire.

Innovation and cutting edge design - it's part of the Nissan philosophy. It's this philosophy that makes us a perfect partner for Nissan dealers, as we believe in craftsmanship and specific attention to detail. The car buying journey is different now - every online interaction is magnified. You must engage consumers with your website, and provide them with an easy path to purchase. With DealerFire, that's exactly what you get - our years of experience, award-winning technology, and the power to leverage the entire DealerSocket software platform.  

One Experience - Every Device

It doesn't matter what device shoppers are using - they should be able to get the full experience. DealerFire provides a fully-responsive platform, meaning from desktop to handheld, shoppers are getting the exact same content. We've been developing responsive design longer than anyone else in automotive, and we've learned a few tricks along the way. Deliver the experience your customers have come to expect.  

Nissan Certified Website Program
Nissan Certified Website Program

Optimized Custom Page Content and SEO 

We pride ourselves on our SEO philosophy, as our site architecture ensures that your site will be visible everywhere it needs to be online. Part of this is the custom-written content that allows you to tell your dealership’s story right on your digital storefront. Our upgraded package also provides a more robust ongoing SEO solution, with recurring custom content that is made specifically for your brand, making your site the authority in your region and beyond. This organic strategy also improves domain authority and helps build links to keep your site in the good graces of Google and the other search engines. 



We assign an analytics-certified account manager to every website, no matter the spend or package, because we believe automotive is built on meaningful relationships. Each dealer gets a monthly strategy call, and a custom Google Data Studio Report to ensure progress tracking throughout the month. 


At DealerFire, we focus on handheld devices above everything else. Our team of website builders, UX designers, SEO specialists and account managers specialize in mobile optimization to ensure your website is exceeding the expectation of your shoppers - especially when they are on the go.

Mobile page load speed (3G)
Percentage increase in mobile form conversions
Percentage increase in mobile session duration

NISSAN Certified Website Packages

Feature or Functionality

Pro Prime Premier
Lightning Fast Mobile-Optimized Website ✔️ ✔️ ✔️
HTTP2/S Learn More... ✔️ ✔️ ✔️
OEM Showroom with Model Details Pages Learn More... ✔️ ✔️ ✔️
Inventory Management ✔️ ✔️ ✔️
OEM Incentives Manager Learn More... ✔️ ✔️ ✔️
The Industry's Most Advanced Drag and Drop Page Editor Learn More... ✔️ ✔️ ✔️
Slideshow Management Learn More... ✔️ ✔️ ✔️
Dynamic SEO Platform (meta, schema, headings, alt image tags) Learn More... ✔️ ✔️ ✔️
Geo-Fencing Learn More... ✔️ ✔️ ✔️
Options / Packages for VDP Learn More... ✔️ ✔️ ✔️
Call Tracking ✔️ ✔️ ✔️
Fixed Ops Coupons - Send to Self via Email/Text  Learn More... ✔️ ✔️ ✔️
Menu Manager Learn More... ✔️ ✔️ ✔️
Share Vehicle Via Email/Text to Self or Friend  Learn More... ✔️ ✔️ ✔️
Announcement Bar Learn More... ✔️ ✔️ ✔️
Animated Headline Module  Learn More... ✔️ ✔️ ✔️
Multi-Device Preview Mode ✔️ ✔️ ✔️
Shop By Payment Module w/ Payment Configuration Learn More... ✔️ ✔️ ✔️
ePrice Unlock System Learn More... ✔️ ✔️ ✔️
Intelligent Pricing Profiles Learn More... ✔️ ✔️ ✔️
Easy iFrame Learn More... ✔️ ✔️ ✔️
Predictive Search Learn More... ✔️ ✔️ ✔️
CrossFire Analytics Integration  with DealerSocket CRM Learn More... ✔️ ✔️ ✔️
Website Account Manager ✔️ ✔️ ✔️
Website Technical Support ✔️ ✔️ ✔️
Price Change Alerts Video Coming Soon...   ✔️ ✔️
ADA Accessibility Plugin   ✔️ ✔️
Image Gallery CTA Module   ✔️ ✔️
Page Template Library   ✔️ ✔️
Snapshot Studio   ✔️ ✔️
Content Developer   ✔️ ✔️
AMP-Enabled Blog Posts Learn More...   ✔️ ✔️
Targeted Keyword Optimization and Analysis Learn More...   ✔️ ✔️
Up to 2 Pieces of Custom Content   ✔️ ✔️
Custom Google Data Studio Reporting Learn More...   ✔️ ✔️
Unlimited Inventory Exports Learn More...     ✔️
Advanced Form Builder (with Multi-Step)  Learn More..     ✔️
ROI Leads Dashboard Learn More...     ✔️
Lead Identity Verification     ✔️
Up to 4 Pieces of Custom Content     ✔️
Monthly GMB Posts and Photo Additions     ✔️


Ala Carte Products

Add On
Blog Posts ✔️
Custom Landing Pages ✔️
Press Releases ✔️
ADA Accessibility Plugin ✔️
Unlimited Inventory Exports ✔️
Delivery Test Drives ✔️
GMB Management ✔️
Stock Specific Advertising ✔️
Google Apps for Business (Email) ✔️
Custom Video Promo ✔️
ROI Leads Dashboard ✔️
Additional Call Tracking Lines ✔️
Inventory Stitched Video ✔️
Dynamic Website Call Tracking ✔️
ActiveEngage Chat ✔️
Price Change Alerts ✔️
Translated Website ✔️
Facebook Marketplace ✔️