a toy blue car driving on a dollar bill on a yellow surface

Give customers a customized shopping experience

Customized websites for automotive dealerships 

Are you wondering how your dealership can give customers a customized shopping experience? DealerFire offers customized websites for automotive dealerships. With our Engine6 platform, you can customize your website without using code. Read below to learn how this works. 



How do DealerFire customizable websites work? 

With Engine6, you can create highly customized website pages in minutes without coding. Here’s how it works: 

  • Modules allow you to add different functionalities to the page. Modules are drag-and-drop tools with many unique abilities. For example, some of the simplest modules are paragraph and image modules, which allow you to add those respective elements. With more than 75 inventory- and incentives-integrated modules, there are many ways to design. 
  • Drag-and-drop functionality allows you to reorder the page, rearranging modules into any design or layout you please.  
  • Module settings allow you to further customize the look of your page. By clicking on a module and then the settings button, you gain access to design options like padding to create more blank space between modules and colors to change the color of certain elements. 
  • Device type settings allow you to see how your page looks across different screen sizes.  
a woman leaning against a car using a black laptop

Can I have a professional create my customized website for me? 

When you choose DealerFire, a designer will create a website based on your specifications. This tailored, customized website can be edited anytime by the DealerFire team on request. You can also create your own pages using the process above. The ability to create your own pages is always there but completely optional.  

What are the benefits of customizable website pages for dealerships? 

There are many reasons to choose a customizable site. Here are some of the benefits of our customizable websites: 

  • Increase conversion rates by creating attractive, user-friendly pages that do exactly what you want them to do. 
  • Increase session duration by tailoring your website to your target audience. Provide the information and tools your customers are searching for. 
  • Represent your brand by matching the colors and images on your website with brand assets.